How to Make a Logo with AI (2026 Guide).

To make a logo with AI: write a prompt that names your brand, style, and colors; generate a batch of concepts with a text-capable model like Recraft or Ideogram; pick the strongest one; then export it as a clean SVG vector you can scale and edit. The whole loop takes a few minutes. Below is the exact process, the prompt tips that matter, and when to stop generating and start refining by hand.

Step 1: Define the logo before you prompt

A vague prompt makes a vague logo. Before you touch a generator, write down four things: the brand name (the exact text you want shown), the style (minimal, vintage, geometric, hand-drawn, mascot), one or two brand colors, and the logo type. Logo types matter most. A wordmark is text only, a lettermark is initials, a symbol is an icon with no text, and a combination mark pairs an icon with the name. Decide which one you want, because each needs a different prompt.

Step 2: Pick the right model

Not every image model is good at logos. The difference comes down to text rendering and whether the output is a vector. Here is how the main options on getvivix compare for logo work.

If you want one model to start with, use Recraft. It is the only one here that outputs true SVG, so the file you download is already a vector you can scale and recolor. Use FLUX or Imagen when you are chasing ideas, then recreate the winner in Recraft.

Step 3: Write a logo prompt that works

Good logo prompts are specific and short. Name the subject, the style, the colors, and the format. Put any text you want rendered in quotes. A template that holds up:

"Minimal logo for a coffee brand named 'Drift', geometric coffee bean symbol, warm brown and cream, flat vector, clean sans-serif wordmark, white background"

• Say "logo" and "flat vector." It pushes the model toward simple shapes instead of a detailed illustration.
• Quote the brand name. Models render quoted text far more reliably.
• Name a background."White background" or "transparent" makes the mark easier to cut out later.
• Limit colors. Two colors max reads as a logo; five reads as clip art.
• Skip gradients and shadows for a first pass. They make vectorizing harder.

Step 4: Generate a batch and compare

Generate four to eight concepts in one sitting, not one at a time. Logos are a numbers game, and the first result is rarely the best. Vary one thing per prompt: swap the symbol, change the style word, try a lettermark instead of a combination mark. On getvivix the credit cost shows before each generation, so you can run several models on the same brief and compare without guessing what you will be charged. A handful of concepts fits inside the free tier.

Step 5: Export as a vector and refine

A logo needs to look sharp on a business card and a billboard, which means it has to be a vector. If you used Recraft, download the SVG directly. If you used a raster model like FLUX or Imagen, recreate your favorite concept in Recraft with a matching prompt, or vectorize the PNG in Illustrator, Figma, or free Inkscape. Then refine the details a generator usually gets slightly wrong: align the spacing, fix the kerning on the wordmark, snap colors to your exact brand hex, and test the mark at 16px to confirm it still reads as a favicon.

Clean up the surrounding assets in the same studio. Use the AI background remover to get a transparent mark, the image upscaler to push a small concept to print resolution, and the AI photo editor to recolor or tweak details without starting over.

When to stop with AI and hire a designer

AI is excellent for early-stage brands, side projects, and fast iteration. It gets you 50 concepts in the time a freelancer sends one. Bring in a human designer when the stakes are high: a brand you will spend money advertising, anything that needs a trademark, or a full identity system with typography, motion, and usage rules. A practical path is to generate the direction with AI, then pay a designer to finalize the one you love.

Frequently asked

Which AI model makes the best logos?

Recraft and Ideogram are the strongest for logos because they handle text and can output clean vectors. Recraft generates true SVG. Ideogram renders readable lettering. FLUX and Imagen produce sharp concept art but as raster images, so use them for ideas, then recreate the winner as a vector.

Can AI make a real vector (SVG) logo?

Yes. Recraft generates native SVG, which scales to any size without blur and opens in Illustrator, Figma, or Inkscape for editing. Most other models output PNG, so you either vectorize the result or recreate it in a vector model once you pick a favorite.

Are AI-generated logos free to use commercially?

On getvivix, paid plans include a commercial-use license, so you can use the logo for a business. The free tier is for testing and personal evaluation. Run a quick trademark search before you commit, since AI can produce something close to an existing mark.

How many credits does an AI logo cost?

It depends on the model and resolution, and the exact credit cost shows before you generate. A few logo concepts fit inside the free tier of 30 signup credits plus 30 dropped daily, which is enough to test prompts and models before subscribing.

How do I get readable text in my logo?

Use a model built for typography, like Ideogram or Recraft, and put the exact wording in quotes in your prompt. Keep brand names short, ask for one clear font style, and generate several variations, since lettering is where most image models slip.

Make a logo with AI free — run Recraft, Ideogram, FLUX, and Imagen on the same brief in one studio, with the credit cost shown before every generation. Need raw concepts first? Start in the AI image generator.